Founded in 1994 in Italy; since 2006 in Sao Paulo, Brazil, and from 2015 in Reggio Emilia, Italy.
VRD Research is a consulting firm offering services in the area of Strategic Design and Innovation, which conceives products and services through people-oriented processes involving key company players and a multicultural network.
We are a compact, selected, multicultural, high profile team with complementary skills. We work as partners of our clients, integrating different areas of knowledge, such as design, engineering, anthropology and semiotics. We are big in skills and experience, but small enough to invest the right time for each project and be able to work side by side with the client.
VRD vision’s is that innovation is a question of process, a way of thinking that results in fascinating solutions. A process that today is reinventing the way things are conceived, broadening the view of markets and range of possibilities, focusing on people, imparting new values to innovation.